Monday, 11 February 2019

Cashmere and Pashminas - Choose Your Colour

Which Colour Pashminas ?

We have loads of colours in stock, and now we have sorted them in to colour categories. 

It is a great way to browse pashminas. We have lots of different styles, and who would know exactly what each name we have given them actually means! 

Often we know what colour we want, but we don't know exactly which style of pashmina. 

This is why it is easy to browse cashmere by colour.

Try it. 

Click on the swatches below to see what we have!

Monday, 4 February 2019

Pashminas For Weddings UK

Pashminas For Weddings UK

Why Buy Pashminas For Your Wedding?

1. They look great. Look at the picture of the bride and bridesmaids all with matching pashminas. It looks amazing.
2. They are practical. If it gets a bit cold, you can put it on, and if it gets a bit warm, you can take it off easily. Pashminas are light and soft and warm, so it is no burden to carry one with you. You can even easily tuck it in to a bag.
3. Pashminas make useful and well appreciated gifts. If your bridesmaids are wearing matching pashminas, then it is something they will treasure for a long time after the event. Cashmere mixed with silk makes the most luxurious fabric.
4. They are useful after the event. A pashmina can easily transform an outfit. Its just a handy accessory, that is also luxurious.

5. Pashminas are relatively inexpensive compared to some of the disposable items that people spend money on at weddings.

Which Pashmina Are Best For Your Wedding ?

We can’t tell you which pashminas to choose, but we can tell you what has been most popular with brides and bridesmaids in the last 15 years.
As you can see in the picture at the top, all the bridesmaids are wearing large scarves. This is the most popular size for pashminas for bridesmaids.
Most brides choose 70% Cashmere / 30% Silk pashminas for a wedding. These have a slight sheen compared to the pure cashmere pashminas.
Most people choose to have their pashminas with the traditional tassels, but you can have them made with open fringes or with a hemmed edge. It is your choice.
The most popular colour of pashminas for a wedding is natural white. This is the colour in the top picture and the one on the right
After the classic 7030 pashmina stole, the most popular style is the jacquard water pashmina. This is usually for the bride herself
Lots of parents of people getting married buy a special pashmina for the big day, its just a beautiful and handy accessory, especially if the British weather changes to cold!

Famous People Who Wear Pashminas

I keep seeing pictures of Celebrities, Royals and politicians wearing pashminas.

We always wonder if they are ours. We have delivered to Downing Street and Buckingham Palace before, but it could be for anyone who works at these addresses.

Pashminas from

It's a pashmina shawl thing

They're a celebrity favourite, but will pashminas be a hit on the internet?
At a certain type of fashion or media gathering, a pashmina - a super-soft shawl made from goat cashmere blended with silk - has graced almost every pair of female shoulders in 2019. "Practically everybody has at least one," says Paul King, owner of Mypashmina and a retailer of pashminas in the UK.
Mypashmina began stocking them 16 years ago in 2003. Kate Moss and Jade Jagger wear pashminas all the time, Nicole Kidman bought 60 at once and the fashion assistants at Vogue House have such an insatiable lust for them that , pashmina supplier par excellence, was nicknamed The Pashmina man on account of his almost daily deliveries.
Believe it or not, this is not the start of the phenomenon. While there are no doubt hundreds of women who have never heard of them and, frankly, couldn't care less, pashminas are about to take the high street by storm. This spring, Marks & Spencer introduced a small number into a few key stores "to test the market". They sold out straight away. From autumn, M&S will sell pashminas in major stores nationwide for just £99 - double the typical price at Mypashmina. Debenhams has two ranges in the pipeline. The first, designed by Philip Treacy, will be in stores from the end of July in pink, silver, lavender and pale blue, for only £100; the second arrives in September.
The key to the pashmina phenomenon, according to Paul, is "the sheer deliciousness of them. Just like we love to eat chocolate because it tastes good, women love to wear pashminas because they feel fantastic." But it's not just the way the cashmere and silk feels, it's the exclusive aura it confers. "They are very tactile," says Caroline of M&S, "but also very visible. They smack of sophistication."
The pashmina craze has undeniably Sloaney origins (one wearer told me the popularity of cyclamen pink was due to the fact that it "looks lovely with blonde hair") but their Eastern ethnicity prevents them looking too King's Road. These days, they are said to be almost as popular with readers of this newspaper as with those of Tatler.
There are practical reasons for the success of the pashmina: few women have an evening coat any more and the pashmina solves the problem of what to wear over a smart dress on cool evenings at summer parties and weddings. It is not just for eveningwear, though: Shani Fry, accessories head buyer for Debenhams, expects customers will also be wearing pashminas "to tone down a tailored suit".
It's not just whether you've got a pashmina, of course, but how you wear it. Shawl-like is fine with a slinky dress but over daytime clothes it can make you look like an eastern European granny on her way to the vegetable market. The done thing by day is to wear your pashmina as a scarf, folded in half lengthways with the fringed ends looped through in precisely the method intimidating Parisian schoolgirls used to make their scarves look dauntingly stylish when I was on the French exchange. Apparently there's "a little twisty motion" you do before you fold it in half that "makes all the difference", one devotee told me.
Even on the hottest days, some can't bear to be separated from their pashminas. On a summer afternoon in Westbourne Grove, a friend spotted two girls wearing their pashminas as sarongs. (But that's west London for you: I prefer the girl I saw in a pub in Islington wearing an Arsenal wall-hanging as a sarong.)

Pashmina mania

...meanwhile, is spreading from the core group of affluent thirtysomethings. Welstead reports that girls are being bought them for their 18th birthday; jewel colours and powder blue (anointed this season's pashmina shade by Vogue) are popular with younger women, while older customers love beige and cream. For next season, Welstead reckons his pashminas shaded from light to dark grey will do well, while Lewin expects to sell lots of winter white.

The pashmina market expanding in all directions. Sophia Swire sells extra-soft pashminas for babies at a very grown-up £399, while Gieves, the new diffusion range from Savile Row tailors Gieves & Hawkes, features charcoal grey pashminas for men at £350. And it's not just a London thing: pashminas are doing brisk business at Barney's in New York.
The pashmina looks set to take the high street by storm. It has been called the 90s equivalent of the 80s Hermès scarf, but Sam Robinson, owner of The Cross in west London, which sells Welstead's pashminas, likens it to the Filofax: "A luxury item but ever so practical. You can't cope without one!" Of course not.

Thursday, 18 October 2018

Restocked with Pashminas

We were running low on a few of our cashmere pashminas.

But we have just had a very large delivery yesterday, which means that if you were looking for a pashmina and it was out of stock, it will be back in stock now (almost certainly).

Cashmere Sale - 23rd October 8pm

Keep an eye on the SALE page, for some cashmere bargains.
They will be available 8pm on 23rd October.

Pashmina and Cashmere SALE

Cashmere Pashminas Customer Comments

Monday, 27 August 2018

Pashminas - today's lovely customer comments

"Absolutely delighted with this lovely stole. Intense colour and lovely, even weave, beautifully soft and just right for these cooler evenings. Drapes beautifully and I’ve received several kind comments on the stole. Excellent quality, quick delivery, wonderful price – I’m delighted. Many thanks."

Pashmina Stole – 70x200cm – 100% Cashmere – Princess Blue

Princess Blue Pashmina - 100% Cashmere3 approved comment

Women’s Accessories Retailer Donates 600 Pashminas to Patients Through the Pashmina for Patients Project.

A story from USA about Pashminas.....

MIDDLEBURG, Va. (PRWEB) June 29, 2018
In a joint effort to provide some comfort to patients undergoing cancer treatment at local hospitals, lou lou boutiques, a Northern VA based retailer of women’s accessories, donated 600 pashmina scarves to Howard County Hospital and INOVA Fairfax Hospital.
This donation was the culmination of the Pashminas for Patients project, which donated one pashmina scarf for every one sold by the company in the month of May. lou lou offered its customers the opportunity to contribute to the cause by purchasing a pashmina scarf and the option of writing a note of support.
“Our goal was to get to 500 scarves, and we were blown away by the participation and enthusiasm of our customers. We ended up at 600 at the end of the month,” said lou lou owner, Tara Wegdam. “We were very excited to find a unique way to give some kind of comfort to people going through a really hard time, even if it’s something as small as a pashmina scarf. The Pashmina scarves come in different colors and can be styled in many ways to keep patients warm while brightening their day”. “Many of our customers wrote a personal note at the time of purchase to a patient they did not know. It was hearth warming to see their support”, according to Wegdam.
Headquartered in Middleburg, Virginia, lou lou Boutiques is an East-Coast based retailer of women’s fashion accessories, including jewelry, scarves, hats, and handbags. With 30 retail locations in 8 states and a growing online presence, lou lou has become the go to place for latest fashion trends. For more information about Pashminas For Patients or lou lou please visit
Contact Author
Chris Bernard lou lou boutiques +1 5402705963

Tuesday, 7 August 2018

Lovely Reviews For Bespoke Pashminas

So many lovely reviews for our bespoke pashmina service.
Thank you!

9 reviews for Bespoke Classic Pashmina – 70% Cashmere / 30% Silk

Rated 5 out of 5
Gillian Brown (verified owner) – 28th October 2017
Simply splendid personal service Couldn’t have been more helpful and the shawls were beautiful quality. Would happily recommend to anyone.

Paul King – 28th October 2017
Thank you very much. Glad you like the pashminas.

Rated 5 out of 5
Jacky Peak (verified owner) – 6th December 2017
I have had many pashminas from your company in the past . My recent purchases were 2 cashmere children’s hats, and 3 pashminas, one of which was ‘bespoke’. Everything has arrived really quickly, and in top condition. Beautiful colours and fantastic quality,I just love this company and will no doubt return again and again.THANK YOU. You’ll be part of our Christmas (gifting/ keeping warm and smart) I wish you & yours VERY MERRY CHRISTMAS too!

Paul King – 6th December 2017
Thank you so much for your lovely comment. We have been running for 15 years, so to read comments like this really keeps us happy and motivated. Thank you, and HAPPY CHRISTMAS 🙂

Rated 5 out of 5
Polly Briggs (verified owner) – 25th January 2018
My second pashmina from this company and as with my first, I absolutely LOVE it. Beautiful quality, drapes wonderfully and the colour is just as I hoped. I’m really pleased with the swatch book (such a great idea!) which I’m going to keep… I can see I’ll want to buy more from Mypashmina in the future. This time my pashmina was bespoke (with a hemmed finish) and if I have a small reservation (but I’m still giving 5 stars) it’s that the stitching is slightly off true at the beginning and end of the hems. This is intended more as constructive criticism than a complaint; it is a LOVELY pashmina. Thank you!

Paul King – 25th January 2018
Hello. Thanks so much for your comment. I will pass along the comment about the start of the stitching to the guys in Kathmandu. Every little thing like this helps us get closer to our aim, so I really appreciate it. Thanks for all the warmth in your message too.. motivational 🙂

Rated 5 out of 5
Suzanne Stewart (verified owner) – 28th January 2018
Bought 2 pashminas for the first time from this company. One regular stock which arrived very quickly, one colour to order which took slightly longer. Both are great quality and a lovely large size. I ordered the swatch book before choosing colours which is a great idea. I will be ordering again.

Rated 5 out of 5
Marjan hoeksema (verified owner) – 17th February 2018
I have ordered several paminas at your shop.
The quality is perfect! I am so glad i found the shop.
Friendly customor service as well.
5 stars well earned!

Rated 5 out of 5
Angela Graham (verified owner) – 20th February 2018
I have bought several pashmina stoles over the years, as well as cashmere scarves and jumpers. Always great service, always beautiful products, the pashminas particularly. I wear mine so machine the winter, and have one which I wear “everyday” as well as others which I wear as the fancy takes me. LOVE My Pashmina.

Paul King – 21st February 2018
Thanks very much. It is great to hear that we are achieving the consistency we are aiming for. Thank you.

Rated 4 out of 5
Diana Hirsch (verified owner) – 23rd February 2018
everything is fine: size, feel, delivery speed, except for the colour, as it does not exactly match the image. I think I would need the swatchbook the next time, but I guess lending it to me as a customer in Germany would be a bit complicated, or should I buy it? Fantastic customer service!

Rated 5 out of 5
Michaela (verified owner) – 22nd October 2017
I have ordered many of these scarfs in the last 5 or more years. The quality is excellent. And even though delivery took much longer than usual it was well worth waiting for. I recommmend buying a swatchbook before choosing the colour.

Rated 5 out of 5
Marina Simonova – 7th August 2018
This is my third bespoke pashmina from this company, but first classic one. I’ve ordered biggest size in clematis blue. It’s absolutely gorgeous,the softness, lightness, subtle sheen and most beautiful drape of this shawl made me quite a center of attention. Color is perfect for my skin tone(pale and cool undertones) and goes with pretty much everything On side note I have purchased it together with a jumper for my son and was very surprised to get the jumper delivery in a week at no extra cost (and we are talking New Zealand). Pashmina took about 6 weeks which is what I expected, again delivered with no extra charges,not many companies would do that.

Saturday, 28 July 2018

It's so hot that we have to sell cashmere very cheaply - 75% off

With the thermomenter reading 32c, we realise that the last thing you want right now is a lovely soft cosy cashmere snood.

However, for those who like to plan ahead. Or for those who spend much time in ice cold air-conditioning, we have some very very big discounts for you.

75% off many from our LUX cashmere brand.  Take a look, and grab a bargain while they are available.

Saturday, 12 May 2018

Mypashmina - Thank You For Your Feedback

Some Recent Feedback - Thank you so much!

"Lovely pashmina . Delivered quickly and without all the silly unnecessary packaging."
Orla - 10th May 2018 - Pashmina Stole – 70x200cm – 70% Cashmere / 30% Silk – Dark Navy

"Excellent quality. Affordable price. Colour is a bit different from the picture but still beautiful."
Natallia - 10th May 2018 - Pashmina Large Scarf – 45x200cm – 100% Cashmere – Cosmic Sky

"This stole size bespoke Pashmina was bought to complement my wedding outfit for my son’s wedding. I chose the colour from the pre ordered swatch booklet and it is a perfect match for my shoes and bag. It is so luxurious, soft, light, yet warm and is extremely high quality. I cannot wait to wear it on the day. It has surpassed my expectations. A very happy customer!"
Anne - 6th May 2018 - Bespoke 100% Cashmere Classic Pashmina

"Beautiful pashmina. I now have two one pale pink the other lime green. The quality is superb. I have been buying pashminas from this website for many years and found everything excellent"
Maureen - 5th May 2018 - Pashmina Stole – 70x200cm – 7030 – Jacquard – Lime Green
"A really lovely stole and the colour is gorgeous. Love it!"
Jacmas - 4th May 2018 - Pashmina Stole – 70x200cm – 70% Cashmere / 30% Silk – Fair Orchid

Regulatory Capture - EU Rules

New EU Newsletter Rules

How will it effect you?
Have you ever gone to the ‘promotions’ tab in your email, scanned through to see if anything is of interest, then deleted all of them without reading any ?
The EU has decided that this is too much trouble, so from 28th May 2018, unless you re-affirm that you want to receive news from Mypashmina, you will not continue to receive news.
The video below shows what you will be protected from.

European Comission
Why make these new laws ?
It’s called regulatory capture. The big companies lobby the governments to ratchet up the regulation which benefits them and harms their smaller competitors in case any of them take any market share.
Who benefits ?
Amazon, Ebay, Google, Facebook, Twitter benefit. If small businesses have a massively reduced email list, then they have to either sell their products via the big outlets like Amazon and Ebay, or pay Facebook, Twitter and Google for advertising. Also the big high street stores benefit. Email newsletters act as a little reminder that that great small store you bought from last year is still around. High street stores are hard to forget, so a reminder is not necessary. Consultants  and lawyers also benefit as they always do with new legislation, the more ridiculous it is, then all the better for them.
It isn’t the consumer who benefits, that is for sure. See the video above about what you might be saved from! Ironically, my twitter feed always has some EUROPEAN COMMISSION advert that I didn’t ask for in my feed. They auto-play videos at me automatically using up a tiny bit of my monthly bandwidth.
To be unsubscribed from an email, this is how to do it.

Am I missing something?
If you read this and think I missed something, please let me know. We are always happy to hear views and news from our lovely customers.
Leave a comment below, or send a message. If you want. 

Is GDPR compliant ? 


  1. Is all customer data kept secure in one safe place ?
    Yes. We keep customer data secure on our own server. Access is secured with 2 Factor Authentication. We only keep order and contact details. We do not keep any card or payment details.
  2. Is all customer data recorded for a specific purpose and is the customer aware of this ?
    Yes, the data such as name and address is recorded so that the customers order can be delivered and so that Mypashmina can communicate with the customer regarding their order.
  3. Is all personal data consented to by the individual ?
    Yes, the customer is unable to place an order without voluntarily entering the necessary details to process and communicate regarding that order.
  4. Will we remove all customer details if asked to by that individual ?
    Yes, it takes about 3 clicks from our end to remove any and all data regarding an individual, not withstanding that we have to keep a record of each transaction for the tax authorities.
  5. Will we contact the relevant authorities within 72 hours if  there is a data breach ?
    Yes, in the extremely unlikely event that there is a data breach, we will contact the relevant authorities.
  6. Do we keep a record of how customers have consented to be contacted by Mypashmina? 
    Yes, to consent to be contacted other than in direct relation to an order, from May 25th 2018, customers must click on a link in an email to confirm their consent. Also known as double opt-in. We keep a record automatically of this double opt in.
  7. What should you do if you feel we have not been compliant ?
    Please tell us. We will fix any problem immediately.
  8. Where can you read the full text of this new EU law ?

Sunday, 6 May 2018

People write such nice things . Thank you

How about this for a lovely comment ?

"This stole size bespoke Pashmina was bought to complement my wedding outfit for my son’s wedding. I chose the colour from the pre ordered swatch booklet and it is a perfect match for my shoes and bag. It is so luxurious, soft, light, yet warm and is extremely high quality. I cannot wait to wear it on the day. It has surpassed my expectations. A very happy customer!"

Thank you for this. Made my day!

Sunday, 29 April 2018

Lastest Newsletter - 50% off Pippi Cashmere

Here is the link to the sale...

Our family is Swinglish.. half Swedish, half English. This is why a lot of our photography is set in on the beautiful Swedish islands near Gothenburg.

We also love Pippi Longstocking.... a Swedish unschooling heroine.

I don't know how Pippi became the name of a traditional Swedish knitwear design, but I know that every kid in Sweden has something in this style.

This weeks offer is half price on the Pippi jumpers and scarves. They are 4ply cashmere, so extra thick.

Here is the newsletter in full.

Tuesday, 17 April 2018

Striped Cashmere Scarves -

I think I failed a bit on the photography of our range of striped cashmere scarves. Maybe it was the angle, or maybe it should have been a closeup.

We have recently received two FIVE STAR customer comments about these cashmere scarves, as follows:

"Asolutely stunning! Super soft, thick and luxurious scarf in the most gorgeous colours. I love it. I already have 2 of your large cashmere pashmina, and they are perfect as wraps but too big to use as a scarf – this is a perfect addition to my collection."

"A lovely scarf and really good quality."

Thank you so much to everyone who leaves feedback. We publish them all including the negative ones, and our responses.

They are double layer cashmere and long and quite wide, but I don't think the photo's convey how generous in size these scarves are.

They are 25x170cm, and double layer cashmere. This means that a) they don't curl up, and b) you can feel the thickness when you wear it.

Here's a wierd thing ... If you want, you can buy a carpet that perfectly matches these scarves from!

Tuesday, 10 April 2018

Gingham Pashminas - from

 Gingham Pashminas

Brigitte Bardot famously wore a pink gingham dress when she got married. This started a trend which caused a shortage of this fabric in France.

We have 10 colours of Gingham cashmere pashminas in stock. They are 70% cashmere and 30% silk, measuring either 70x200cm or 45x200cm.

A little history.... (from wikipedia)

The name may originate from Malay genggang, meaning 'ajar, separate'.

Alternately, it is speculated that the fabric now known as gingham may have been made at Guingamp, a town in Brittany, France, and that the fabric may be named after the town.

Some sources say that the name came into English via Dutch.

When originally imported into Europe in the 17th century, gingham was a striped fabric, though now it is distinguished by its checkered pattern.

From the mid-18th century, when it was being produced in the mills of Manchester, England, it started to be woven into checked or plaid patterns (often blue and white).

Checked gingham became more common over time, though striped gingham was still available in the late Victorian period.

The equivalent in the French language is the noun vichy, from the town of Vichy in France.